More pampering while you wait
Our exclusive guest services area is nothing like you’ve ever seen! From a full-service nail salon, barbershop and shoeshine and massage salon, our new facility has something for everyone.
Book an appointment with a licensed cosmetologist to coincide with your vehicle service and save time out of your busy day.
Our exciting children’s play areas are equipped with a pirate ship and video games.
There are three customer lounges with large screen TVs and comfy couches so you can relax while we take care of your vehicle.
Catch up on some work in one of our wireless Internet computer stations.
We also offer shuttle bus service to and from Chandler Fashion Park so you can get some shopping in while we handle your vehicle.
This Changes Everything
In the radio spots there is a dramatic pause after all of the amenities and services are enumerated (including a massage parlor, a gourmet sandwich and fresh baked cookie shop, Edenic environments, among other things), then the announcer breathily whispers... "THIS CHANGES EVERYTHING!"
First of all, does anyone for a moment really believe that a car dealer offering a manicure and massage, a miniature Disneyland for A.D.D. kids who were dragged to their parent’s “car buying experience”, a gourmet sandwich shop, a TV set playing Dr. Phil, or a shuttle to a mall to kill time, or wi-fi for the workaholics or the internet addicted really changes EVERYTHING?... In what reality? In whose world? Is there really a planet or a universe that exists that will be radically altered because someone can now buy a car and have all of their passions, vanities, obsessions and delusions fed at the same time? The fact that someone even THOUGHT of this “tag line” and even THOUGHT that it would speak to a target market, and even THOUGHT that it sounded “punchy” or had ANY substance to it is utter insanity. It really should be the punch line to a Monty Python bit, or a wry, sarcastically delivered review of some inane and vapid reality show starring Paris Hilton (or whoever the equivalent du jour is).
But, no, someone really sold this as a serious ad to
The other sad reality is that this does not change anything, it merely AFFIRMS everything about THIS planet, universe, reality and existence. People are captivated by pleasure, ease, comfort, entertainment and the illusion of being cared for. The reality is the same reality that was presented to Eve in the garden: The fruit looked good to eat, it promised pleasure, and it was a painless shortcut to attainment of the goal of “fulfillment”. St. James calls it "the lust of the flesh, the lust of the eyes and the vainglory of life". The universe revolves around me, my desires, my wants, my comfort, and I deserve it all, .... after all, McDonalds has already told you that you DO deserve a break today, remember?
Like the Serpent,
But nothing changes.
Everything stays the same.